The Architecture of Change – Part 1

Business architecture and the meaning of Digital Transformation  Figure 1: Fish to Fowl, ‘Class’ Transformation   [This is Part 1 of a three-part article describing digital transformation and its illumination using a discipline known as business architecture.  In Part 1, we explore the term and point to a need for a generative abstraction in order to understand the its meaning.]

Marketing Technology Roadmap: Start Here

Technology has found a new home in the Marketing Department. And it’s a mess. Scott Brinker @chiefmartech.com published the chart above in an effort to express the magnitude of this “new” category; it does not do justice to how confusing and complicated the category is in reality. The vast majority of these 3,874 MarTech vendors are “point solutions” that do

Certifiable

Thematix Partner Jim Rhyne, a founder and co-creator of the Business Architecture Guild‘s core specifications, has been awarded the right to proudly display this badge: Jim has been  designated as a Certified Business Architect (CBA)®, meaning that he is proficient in (and indeed co-author of) the following domains of Business Architecture practice. 1.     Business Architecture Foundational Concepts 2.     Business Architecture Core Mapping Knowledge 3.     Business Architecture

A “Rosetta Stone for Data”

The Rosetta Stone was discovered by soldiers in Napoleon’s army at the end of the 18th Century. It memorializes a decree by King Ptolemy, from 4th Century upper Egypt, in Greek, demotic and hieroglyphic — enabling latter day archaeologists and linguists to decode the latter two languages by virtue of the knowledge of the former. Here in the 21st Century, an

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