Archive for May, 2011

Our Favorite Ontologist

Thematix’s own Elisa Kendall was interviewed by SemanticWeb.com in anticipation of the upcoming Semtech conference in San Francisco,where Elisa and Robert Kost (also of Thematix) will both be speaking.   The SemanticWeb article has much to say, but the bottom line was expressed well by Elisa: “There really is a lot happening, not only at OMG but generally, and what’s

ROUND TRIP: FROM COMMODITY TO (IN)TANGIBLE VALUE

The TED Conference produces many exceptional ideas worth sharing and the one by Rory Sutherland explaining “intangible value” could be a beacon for the travel industry. By coupling his concepts with the recent Online Travel Alliance semantic and ontology initiative, the industry could use data to drive innovation and profits in a new direction. Intangible value transforms the known and